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The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI.

Each week, Emerj Artificial Intelligence Research CEO Daniel Faggella interviews top AI executives from Fortune 500 firms and unicorn startups - to uncover trends, use-cases, and best practices for practical AI adoption.

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Oct 13, 2022

Today’s guest is Edmund Zagorin, Founder of Arkestro. Edmund founded Arkestro in 2017, and the company now operates in several industries in addition to the automotive space. In this episode, Edmund discusses two main topics: First, what makes the automotive purchasing process so complex, from buying electronics to seat fabric, the chassis, the tires, and onward. Secondly, Edmund pulls apart the many AI applications in this process and the data needed to help business leaders make more intelligent decisions about who we buy from, the pricing we’re paying for, and the past purchasing activities of our organizations. This episode is sponsored by Arkestro. Learn how brands work with Emerj and other Emerj Media options at